 Consulting
Acquiring new customers
• Professional logo
• Customized web site
• Web-drivers (print ad, direct mail,
e-mail blasts)
• Billboards
• Radio and/or TV commercial
• Targeted PR campaign
Building an Interactive
Presence
• Customized website
• Search Engine Marketing
(see glossary on resources page)
• Targeted E-mail blasts
• Web-drivers (print ad, direct mail)
Increased Awareness on a
Limited Budget
• Guerilla Marketing
• Flyers
• Direct Mail
• Trade Show Advertising
• Targeted E-Mail blasts
Gaining More Business From
Existing Customers
• Direct Response Mailer
(ex. Rebate for 2nd product purchased, etc.)
• Print Ad
• Targeted E-Mail Blasts
• Newsletter
Promoting New Products
and Services
• Print Ad
• Radio and/or TV Ad
• Direct Response Marketing
(Free trial coupon)
• Press Release
Customer Loyalty & Retention
• E-mail Blasts
• Direct Response Marketing
(Reward program)
• Billboards
Beating The Competition
• Print Ads
• Direct Response
• Radio and/or TV Ad
• Rack Cards
• Flyers
• PR
Refreshing A Stale Brand
• New Logo
• New Identity Package
• New Customized Website
• Print Ads
• Radio and/or TV Ads
• Direct Mail
• E-Mail Blasts
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